In Progress
Segment target businesses for business retention and expansion efforts
City of Maple Ridge Corporate Plan

Description

Using the business finder tool, the business licence listing, and other well-maintained data sources, staff will identify which businesses the BR&E function will be actively tracking and engaging. The target businesses will be captured in a customer relationship management system (or interim solution). Businesses will be segmented by priority sectors and areas and separated into “Elephants, Gazelles & Mice”.

KR End Date

7/31/26

Complete?

No

Completed Date

N/A

KR Public Update

Sorting and categorization of the business licence data continues, with cross-checking of the information with external sources and additional contextual data points being added.

Initiatives