On Target
Downtown Infrastructure Return on Investment
Downtown

Metric Definition

The amount of investment in Downtown Goldsboro infrastructure from other funding sources (i.e., County, State, Federal, and Private) in comparison to City-funded investment (e.g., Streetscape, Public Safety Complex, Paramount, Union Station).

Target Definition

The "Target" is greater than a 2 to 1 match, or 200%; "Close to Target" is greater than 1:1, or 100%; anything less "Needs Improvement."

Organizational Effect

Since 2013, the City has leveraged its Downtown Master Plan and has invested $12M to attract $68M: $18M of State and Federal funding and $50M in private investments. Thus, the City’s investment has realized almost a 6:1 return. City investment includes improvements to the streetscape, the Police/Fire Public Safety Complex, and Union Station. The Downtown Development Department (DDD) will continue to work with its private Non-profit Organization (NPO) partner, Downtown Goldsboro Development Corporation (DGDC), to execute a work plan that facilitates additional public and private investments.

Target Data

The DDD defines the targets based on Main Street Community data (64 NC Cities < 50K population) and tracks Fiscal Year (Jul - Jun) public and private investment. The metric start date is 2013 and associated with Phase 1 of the Streetscape Project.

Significance

Tracking tangible outcomes resulting from the City's investments allows justification of spending and sets the stage for future public and private investment which leads to new development or rehabilitation of existing buildings, economic growth, and better quality of life. 

Strategic Chart

Downtown Infrastructure Return on Investment

Bar chart with 3 data series.
Strategic Chart (Chart Type: Column Chart) Plot Bands 2016 City Investment: $ 1.70 Other Public (State/Fed): $ 4.00 Private Investment: $ 10.30 2017 City Investment: $ 0.30 Other Public (State/Fed): $ 0.00 Private Investment: $ 5.00 2018 City Investment: $ 0.20 Other Public (State/Fed): $ 0.10 Private Investment: $ 4.90 2019 City Investment: $ 2.60 Other Public (State/Fed): $ 0.05 Private Investment: $ 2.60 2020 City Investment: $ 4.70 Other Public (State/Fed): $ 4.20 Private Investment: $ 6.80 2021 City Investment: $ 0.25 Other Public (State/Fed): $ 0.51 Private Investment: $ 9.43 2022 City Investment: $ 0.15 Other Public (State/Fed): $ 0.00 Private Investment: $ 11.90 2023 City Investment: $ 0.21 Other Public (State/Fed): $ 0.00 Private Investment: $ 1.50 2024 City Investment: No Value Other Public (State/Fed): No Value Private Investment: No Value 2025 City Investment: No Value Other Public (State/Fed): No Value Private Investment: No Value
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying Millions. Range: 0 to 12.
End of interactive chart.