Highlights from Q2 (April - June 2023) included:
Tourism:
As an economic driver for the county, tourism focus was on activities to help stimulate tax revenue, create jobs, contribute to local business success, and brand Nevada County while encouraging safe and responsible care at recreation and cultural sites. Activities included:
- Building out the gonevadacounty.com website focusing on increasing SEO acquisition (Google Search opportunity), adding new sections to support business such as the shopping section, and looking at how to increase utilization on the calendar to direct visitors and guests to cultural and recreational events.
- To increase traffic to the gonevadacounty.com website, an ad with a QR code can be found on the back page of the visitor guide.
Agriculture:
- The Ag Commission co-hosted the highly attended Nevada County Ag Tour in May. Key staff from BOS, CDA, CEO, OES, as well as staff members from both federal and state legislative representatives attended.
- The Ag Commission engaged with and supported four additional certified farmer's markets, making it a total of six markets in operation for Nevada County (Eastern and Western).
Cannabis:
- The Economic Development Office and the Cannabis Compliance Division were awarded a $275,000 Department of Cannabis Control, Retail Access grant. This award identified $200,000 for the development of an ordinance to allow retail-store front and mobile-sales in commercial and industrial zoning districts with the remaining amount for Equity.
- In addition, Cannabis Compliance was awarded a GO-BIZ Equity grant for $755,895.55.