Strategic Plan TEST

Objective	Measures	Initiatives
4.1 Develop a quality workforce	Number of jobs obtained via training programs Goal 1: An Inclusive Community of Self-sufficient Residents	Execute Growing Opportunities report recommendations related to economic development
	# of City residents hired for local projects
	Unemployment rate
4.2 Attract and cultivate a variety of businesses	Number of businesses by sector	Enact local strategies to attract and retain business, maximize capital investment in the City, and provide for a ready workforce that meets business needs
	City SWAM/DBE vendors
4.3 Grow and retain viable businesses	Monthly Meals Tax Revenue
	Monthly Sales Tax Revenue
4.4 Promote tourism through effective marketing	Travel spending	Contribute to achieving the goals of the CACVB strategic plan
	Monthly Lodging Tax Revenue